Korea Trade-Investment Promotion Agency (KOTRA) is the national trade and investment promotion agency of Korea. With a commitment to facilitating business partnerships, KOTRA plays a crucial role in connecting Korean companies with global markets. The Singapore Office has been committed to promoting the mutual prosperity between Korea and Singapore business communities since its establishment in 1964.  We are currently seeking a talented Marketing Specialist to join our team, focusing on providing marketing support for Korean service sector companies looking to expand their presence in Singapore and the region.

KOTRA classifies the service sector to include franchise, content, ICT services, and ed-tech industries.

 As a Marketing Specialist focused on the service sector, you will be a key player in discovering and nurturing leads for Korean service sector companies seeking expansion. Your role will involve strategic planning and collaboration with stakeholders to enhance the visibility of Korean service offerings and foster business relationships on the international stage.

1. Market Research and Analysis:

• Conduct comprehensive market research to identify local trends, assess market demand, and understand the competitive landscape within the service sector.

2. Lead Generation:

• Identify and discover potential leads and business opportunities for Korean service sector companies in Singapore and the regional market.
• Develop and implement effective lead-generation strategies tailored to the unique needs of the service industry.

3. Strategic Planning:

• Develop and implement targeted marketing plans to promote Korean service sector companies, aligning with KOTRA's mission of fostering international trade and investment.

4. Global Brand Development:

• Cultivate and enhance the local brand presence of Korean service sector companies.

5. Stakeholder Collaboration:

• Collaborate with Korean service sector companies, government agencies, and international partners to align marketing efforts and support their global expansion.

• Bachelor's degree in Marketing, Business, or a related field preferred.
• Demonstrated experience (1~2 years) in international marketing, with a focus on lead generation within the service sector (fresh graduates are also welcome to apply)
• In-depth understanding of global service industry dynamics, market trends, and cultural nuances.
• Proficiency in written and verbal communication in English; proficiency in Korean is a plus.
• Ability to work collaboratively in a multicultural environment.
• Candidates with immediate availability are preferred.
• If you are a passionate marketing professional with a global mindset and a proven track record in lead generation within the service sector, we invite you to apply. Join KOTRA and be a part of our mission to drive economic growth through international trade and investment.
• 1-Year Contract Job.

• Address: #13-02 Suntec Tower One, 7 Temasek Blvd, 038987
• Working hours: 0830hrs-1730hrs (Mon-Fri)